Category: Public Relations

To get your company news out there, send a press release to newsrooms and get it published on major news outlets. A press release (also known as a news release) is a type of communication...

In a noisy world with plenty of competition, it is critical for a firm to get the message out to the proper people in order to be noticed. The easiest way to attain this aim is to get an article...

Online reputation management is the use of internet-based tools and techniques to monitor, manage, and respond to online brand-related conversations from both a company’s perspective and from the...

Brands can sponsor sports teams, but it's mostly a very costly and misleading endeavor. In fact, only 18% of consumers perceive brands as good for the environment upon seeing a sponsored team. So...

There are businesses that have public relations strategies that are great for small business owners. These strategies will help attract more customers, build relationships with employees, and...

Here are some tips to find sponsors for your sports club What you offer needs to be competitive. If you're looking for sponsorship money, think of what your club/team gives the sponsor that they...