Category: Reputation Management

Online reputation management is the use of internet-based tools and techniques to monitor, manage, and respond to online brand-related conversations from both a company’s perspective and from the...

Brands can sponsor sports teams, but it's mostly a very costly and misleading endeavor. In fact, only 18% of consumers perceive brands as good for the environment upon seeing a sponsored team. So...

Here are some tips to find sponsors for your sports club What you offer needs to be competitive. If you're looking for sponsorship money, think of what your club/team gives the sponsor that they...

The three directors of H.T. Layer Europe, responsible for the Wedely.com delivery platform, were fined EUR5,000 each. The cause is the use of delivery people without a business permit, considered...