Don’t Neglect the Next Generation: Why Youth Sponsorship is Essential for Sports Associations
Sports associations have the opportunity to unleash the potential of sponsorship of youth for brands targeting this demographic. Sponsorship of youth sports can provide brands with an effective way...
Unleashing the Full Potential of Event Sponsorship: Tips and Tactics
Event sponsorship can be a powerful way for businesses to increase brand awareness, generate leads, and build relationships with customers and industry partners. However, in order to get the most...
Sports sponsorships can sometimes have a bad reputation for a few reasons. One reason is that they can be perceived as being too commercial or focused on making money rather than the integrity of...
Why Business Won’t Take Full Advantage Of Communities Around Sports Clubs
Sports clubs, particularly at the professional level, often have a strong presence and influence within their local communities. However, many businesses do not take full advantage of this potential...
How They Avoided Bankruptcy With One Proper Sponsorship Deal
How I used a sponsorship contract to save a restaurant from bankruptcy while also increasing sales and raising awareness for all parties involved. This is the story of a desperate restaurant...
Improve Brand Reputation Through Sports Sponsorship in Luxembourg
Brands can sponsor sports teams, but it's mostly a very costly and misleading endeavor. In fact, only 18% of consumers perceive brands as good for the environment upon seeing a sponsored team. So...
