Sports sponsorships can sometimes have a bad reputation for a few reasons. One reason is that they can be perceived as being too commercial or focused on making money rather than the integrity of...
Tag: sports
Red Bull is the most conspicuous sponsor in extreme sports today, almost synonymous with the sport itself. However, the brand has been associated with successful soccer teams as well on two...
Improve Brand Reputation Through Sports Sponsorship in Luxembourg
Brands can sponsor sports teams, but it's mostly a very costly and misleading endeavor. In fact, only 18% of consumers perceive brands as good for the environment upon seeing a sponsored team. So...